


Creating a New Insurance Experience: Digital Optimization for a Leading Insurance Brokerage Firm
Uniwill Insurance Brokers, headquartered on the top floor of Fongyi Municipal Plaza in Taichung, embodies a core philosophy reflected in its English name, UNIWILL. "UNI" is a homophone for "You & I", symbolizing unity and togetherness. "WILL" represents determination and also signifies the future.

Project Background
As the demand for digitalization in the insurance industry continues to grow, traditional insurance companies face numerous challenges, including poor customer experience, difficulties in information integration, and cumbersome processes.
The client for this project is a large insurance brokerage firm seeking to leverage digital transformation to enhance customer interaction convenience, while also improving internal data management and operational efficiency.
- Partners & Clients
Uniwill Insurance Brokers
- Industry Categories
Insurance Industry
- Services Offered
多國語言, 系統串接, 網站架設
We Help
Enterprises Seeking Modernized Websites
, through
A Newly Designed Website for Integrated Information
, to achieve
Enhancing User Experience
results.

Project Goals
This project aims to develop a new digital platform for the insurance company, optimizing customer service processes and internal system integration.

Key Features

Clean and Intuitive Interface Layout
The website design is centered around simplicity and clarity, ensuring that visitors can quickly and easily find the information they need. The navigation bar is structured for speed and efficiency, with clear categorization that makes insurance products, services, and contact information instantly accessible.
By minimizing the time users spend searching for essential content, the site enhances overall usability. Additionally, with a streamlined combination of text and visuals, the website reduces the learning curve for browsing. Even users unfamiliar with digital technology can navigate effortlessly, significantly improving overall user-friendliness.

Responsive Design, Optimized for Multi-Device Browsing
The website adopts a responsive design, ensuring a consistent and seamless browsing experience across desktop computers, laptops, tablets, and smartphones. Users do not need to manually adjust page sizes or windows, as the website automatically adapts to different screen sizes.
This guarantees that visitors can conveniently access the site from anywhere, enhancing brand reach and improving customer satisfaction.

Transparent Service Information
The website uses clear and concise text descriptions, enabling users to easily connect with Uniwill's business locations and service offerings. This helps users gain a better understanding of insurance brokerage services and updates, enhancing trust and confidence in the company’s offerings.
Color & Design Planning
The website’s color scheme primarily uses deep blue and white as the foundation, complemented by vibrant orange elements. Deep blue conveys professionalism and trust, while white creates a clean and refreshing visual effect. The orange accents add energy and modernity to the website, attracting visitors’ attention. The overall color style is stable yet dynamic, making it suitable for a professional insurance service image.


Primary Color Scheme
rgb(16,53,103)
Primary Color Scheme
rgb(199,225,255)
Primary Color Scheme
rgb(0,139,249)
Secondary Color Scheme
rgb(255,255,255)
Secondary Color Scheme
rgb(255,235,2)
Design Implementation
Through desktop environment displays, we breathe digital life into every creation, showcasing exquisite details and design. In this digital space, you can experience the fusion of innovative technology and artistry—this is more than just a website; it’s a visual masterpiece.






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